{"id":872,"date":"2014-12-18T10:13:28","date_gmt":"2014-12-18T10:13:28","guid":{"rendered":"http:\/\/www.byomit.com\/blog\/?p=872"},"modified":"2014-12-18T11:46:23","modified_gmt":"2014-12-18T11:46:23","slug":"por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz","status":"publish","type":"post","link":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/","title":{"rendered":"\u00bfPor qu\u00e9 realizar encuestas con c\u00f3digos QR no es eficaz?"},"content":{"rendered":"

Los c\u00f3digos QR<\/strong><\/a> (respuesta r\u00e1pida), tambi\u00e9n conocidos como c\u00f3digos BIDI, son unos c\u00f3digos de barras bidimensionales creados por Toyota en 1994 para almacenar informaci\u00f3n.<\/p>\n

En la actualidad se utilizan para entrar en una url, comprar en una tienda online, descargar una aplicaci\u00f3n o realizar encuestas.<\/p>\n

Pero, \u00bfrealmente el usuario conoce como usar un c\u00f3digo QR?<\/strong><\/h4>\n

El uso de esta tecnolog\u00eda es escaso, pero las empresas lo incorporan a sus estrategias para dar sensaci\u00f3n de modernidad. El 84% de las \"qr_codes.gravestone-1200x900\"empresas que han utilizado los c\u00f3digos QR, reconocen que utilizan esta tecnolog\u00eda para dar sensaci\u00f3n de vanguardia.<\/strong><\/p>\n

Pocos son los usuarios que sacan su smartphone de su bolsillo y realizar un escaneo del c\u00f3digo QR, realizando una acci\u00f3n antinatural, como indica el profesor de Sistemas de Informaci\u00f3n en IE Business School, Enrique Dans<\/strong><\/p>\n

Seg\u00fan el estudio de Radius Global Market Research,\u00a0 tan solo un 12% de los espa\u00f1oles han escaneado alguna vez uno de estos c\u00f3digos.<\/strong><\/p>\n

El experto y consultor en marketing digital, Juan Merodio, cuenta que el uso en general es bajo,<\/strong> dado que existe un desconocimiento general por los usuarios y las marcas tampoco lo saben anunciar bien.<\/p>\n

Como ejemplo, en el siguiente enlace<\/a><\/strong> se pueden ver ejemplos de malas campa\u00f1as con c\u00f3digos QR<\/p>\n

\u00bfY como afecta esto a las encuestas por c\u00f3digos QR?<\/strong><\/h4>\n

Los c\u00f3digos QR requieren una acci\u00f3n activa por parte del usuario, que quiera saber que hay detr\u00e1s del mismo y sobre todo, que recompensa tendr\u00e1 al escanearlo, por todo esto, el retorno de opiniones es muy bajo.<\/p>\n

Seg\u00fan muestran las m\u00e9tricas de la principal empresa de encuestas por c\u00f3digos QR, tan solo reciben una media de 15 opiniones al mes por establecimiento<\/strong>, un retorno muy bajo para un restaurante con una media de 50 comensales al d\u00eda.<\/p>\n

Entonces \u00bfQu\u00e9 m\u00e9todo es m\u00e1s eficaz para conocer la opini\u00f3n de un cliente?<\/strong><\/h4>\n

\"cast_generico\"Conocer la opini\u00f3n de un cliente es importante<\/strong><\/a>, pero sobre todo conocer la opini\u00f3n real del cliente que est\u00e1 consumiendo en tu establecimiento y hacerlo antes de que se vaya.<\/p>\n

Utilizar c\u00f3digos QR, adem\u00e1s de tener poco retorno de opiniones, tampoco garantiza que las opiniones sean reales y se hagan por clientes que est\u00e1n consumiendo en el establecimiento.<\/p>\n

Gracias a Byom!Satisfacci\u00f3n<\/strong><\/a> y el uso del dispositivo de captura de datos, conseguimos solucionar todos estos problemas. Eliminando todas las barreras que hagan que un cliente no quiera dar su opini\u00f3n, haciendo que la opini\u00f3n siempre sea real y que sea dentro del establecimiento y sobre todo consiguiendo una media de 200 opiniones al mes por establecimiento, llegando a las 1000 opiniones al mes en pizzer\u00edas con unos 50 comensales al d\u00eda.<\/strong><\/p>\n

Ahora, cuando veas un c\u00f3digo QR, piensa si el establecimiento realmente quiere saber tu opini\u00f3n o solo aparentar que le interesa<\/p>\n

Fuente: http:\/\/www.20minutos.es\/noticia\/1664878\/0\/codigos-qr\/modernidad\/poco-uso\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Los c\u00f3digos QR (respuesta r\u00e1pida), tambi\u00e9n conocidos como c\u00f3digos BIDI, son unos c\u00f3digos de barras bidimensionales creados por Toyota en […]<\/p>\n","protected":false},"author":2,"featured_media":884,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nLos c\u00f3digos QR han muerto<\/title>\n<meta name=\"description\" content=\"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los c\u00f3digos QR han muerto\" \/>\n<meta property=\"og:description\" content=\"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/byomit\" \/>\n<meta property=\"article:published_time\" content=\"2014-12-18T10:13:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-12-18T11:46:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"678\" \/>\n\t<meta property=\"og:image:height\" content=\"128\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Byom Opina SL\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Byom_es\" \/>\n<meta name=\"twitter:site\" content=\"@Byom_es\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Byom Opina SL\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\"},\"author\":{\"name\":\"Byom Opina SL\",\"@id\":\"https:\/\/byomit.com\/blog\/#\/schema\/person\/02d87bd43ff26c1347cbb032fa265f60\"},\"headline\":\"\u00bfPor qu\u00e9 realizar encuestas con c\u00f3digos QR no es eficaz?\",\"datePublished\":\"2014-12-18T10:13:28+00:00\",\"dateModified\":\"2014-12-18T11:46:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\"},\"wordCount\":513,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/byomit.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg\",\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\",\"url\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\",\"name\":\"Los c\u00f3digos QR han muerto\",\"isPartOf\":{\"@id\":\"https:\/\/byomit.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg\",\"datePublished\":\"2014-12-18T10:13:28+00:00\",\"dateModified\":\"2014-12-18T11:46:23+00:00\",\"description\":\"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?\",\"breadcrumb\":{\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage\",\"url\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg\",\"contentUrl\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg\",\"width\":678,\"height\":128},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/byomit.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfPor qu\u00e9 realizar encuestas con c\u00f3digos QR no es eficaz?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/byomit.com\/blog\/#website\",\"url\":\"https:\/\/byomit.com\/blog\/\",\"name\":\"El Blog de Byom!\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/byomit.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/byomit.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/byomit.com\/blog\/#organization\",\"name\":\"El Blog de Byom!\",\"url\":\"https:\/\/byomit.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/byomit.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2012\/12\/blog-byom1.png\",\"contentUrl\":\"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2012\/12\/blog-byom1.png\",\"width\":300,\"height\":80,\"caption\":\"El Blog de Byom!\"},\"image\":{\"@id\":\"https:\/\/byomit.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/byomit\",\"https:\/\/x.com\/Byom_es\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/byomit.com\/blog\/#\/schema\/person\/02d87bd43ff26c1347cbb032fa265f60\",\"name\":\"Byom Opina SL\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/byomit.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e4482b13b490261608fe6ad4bf9ebcce?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e4482b13b490261608fe6ad4bf9ebcce?s=96&d=mm&r=g\",\"caption\":\"Byom Opina SL\"},\"sameAs\":[\"http:\/\/byomit.com\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Los c\u00f3digos QR han muerto","description":"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/","og_locale":"es_ES","og_type":"article","og_title":"Los c\u00f3digos QR han muerto","og_description":"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?","og_url":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/","article_publisher":"https:\/\/www.facebook.com\/byomit","article_published_time":"2014-12-18T10:13:28+00:00","article_modified_time":"2014-12-18T11:46:23+00:00","og_image":[{"width":678,"height":128,"url":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg","type":"image\/jpeg"}],"author":"Byom Opina SL","twitter_card":"summary_large_image","twitter_creator":"@Byom_es","twitter_site":"@Byom_es","twitter_misc":{"Escrito por":"Byom Opina SL","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#article","isPartOf":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/"},"author":{"name":"Byom Opina SL","@id":"https:\/\/byomit.com\/blog\/#\/schema\/person\/02d87bd43ff26c1347cbb032fa265f60"},"headline":"\u00bfPor qu\u00e9 realizar encuestas con c\u00f3digos QR no es eficaz?","datePublished":"2014-12-18T10:13:28+00:00","dateModified":"2014-12-18T11:46:23+00:00","mainEntityOfPage":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/"},"wordCount":513,"commentCount":0,"publisher":{"@id":"https:\/\/byomit.com\/blog\/#organization"},"image":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage"},"thumbnailUrl":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg","articleSection":["Uncategorized"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/","url":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/","name":"Los c\u00f3digos QR han muerto","isPartOf":{"@id":"https:\/\/byomit.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage"},"image":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage"},"thumbnailUrl":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg","datePublished":"2014-12-18T10:13:28+00:00","dateModified":"2014-12-18T11:46:23+00:00","description":"\u00bfPor que los clientes ya no usan los c\u00f3digos QR? \u00bfPor que las empresas usan los c\u00f3digos QR para aparentar que son modernas?","breadcrumb":{"@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#primaryimage","url":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg","contentUrl":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2014\/12\/QR-vs-dispositivo.jpg","width":678,"height":128},{"@type":"BreadcrumbList","@id":"https:\/\/byomit.com\/blog\/por-que-realizar-encuestas-con-codigos-qr-no-es-eficaz\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/byomit.com\/blog\/"},{"@type":"ListItem","position":2,"name":"\u00bfPor qu\u00e9 realizar encuestas con c\u00f3digos QR no es eficaz?"}]},{"@type":"WebSite","@id":"https:\/\/byomit.com\/blog\/#website","url":"https:\/\/byomit.com\/blog\/","name":"El Blog de Byom!","description":"","publisher":{"@id":"https:\/\/byomit.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/byomit.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/byomit.com\/blog\/#organization","name":"El Blog de Byom!","url":"https:\/\/byomit.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/byomit.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2012\/12\/blog-byom1.png","contentUrl":"https:\/\/byomit.com\/blog\/wp-content\/uploads\/2012\/12\/blog-byom1.png","width":300,"height":80,"caption":"El Blog de Byom!"},"image":{"@id":"https:\/\/byomit.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/byomit","https:\/\/x.com\/Byom_es"]},{"@type":"Person","@id":"https:\/\/byomit.com\/blog\/#\/schema\/person\/02d87bd43ff26c1347cbb032fa265f60","name":"Byom Opina SL","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/byomit.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e4482b13b490261608fe6ad4bf9ebcce?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e4482b13b490261608fe6ad4bf9ebcce?s=96&d=mm&r=g","caption":"Byom Opina SL"},"sameAs":["http:\/\/byomit.com\/"]}]}},"_links":{"self":[{"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/posts\/872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/comments?post=872"}],"version-history":[{"count":11,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/posts\/872\/revisions"}],"predecessor-version":[{"id":886,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/posts\/872\/revisions\/886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/media\/884"}],"wp:attachment":[{"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/media?parent=872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/categories?post=872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/byomit.com\/blog\/wp-json\/wp\/v2\/tags?post=872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}